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Why your business shouldn't use a "social media expert" to do 21st Century marketing

Your 2011 marketing plan;
Does it include mobile apps, Facebook and Twitter
Or are you partying like 1999:
Press releases?

Is Miley Cyrus still touring?
Why 21st Century marketing tools
Important for creating image & brand

Watch who you listen to

Creative Thinking Sunday: Are those Twitter followers friends indeed?