Tuesday, December 29, 2009
By ANDREW VANACORE, AP Business Writer
NEW YORK – For more than 60 years, TV stations have broadcast news, sports and entertainment for free and made their money by showing commercials. That might not work much longer.
The business model is unraveling at ABC, CBS, NBC and Fox and the local stations that carry the networks' programming. Cable TV and the Web have fractured the audience for free TV and siphoned its ad dollars.
Monday, December 28, 2009
21st Century marketing
End of phone & electric companies
Rise of Facebook
Why you should use Google Voice
Over the Christmas holiday I tried looking up phone numbers for businesses. I made a 21st Century business discovery.
I knew traditional phone companies (landlines) were in as deep doodoo as traditional media. I found an online survey everyone is referencing about landline use, but again, traditional media jumps on any survey and doesn’t check the fact. That survey – used many times online – said only 8.1 percent of the nation is landline-free.
The survey I found that I put more stock in was the Center for Disease Control (yes, that one). Its estimate is 15 percent of all homes are without landlines. I think this is even conservative, but living in a major metropolitan area, I’m biased. I forget all the remote places where wireless phones are a near impossibility. FoodConsumer.org says 16 percent of all homes are without landlines.
So my big Holiday discovery was more and more places where you can hear music – bars to be exact – list Facebook pages on their Web pages and not phone numbers. This is SO progressive. Only problem, it leaves many without Internet access out in the cold (not everyone is using a SmartPhone yet).
That’s why I recommend a Google Voice presence for EVERY company. Google Voice can be picked up by ALMOST any phone (heard there were problems with iPhones, but that is a data, not dial tone, issue). You can switch which phone Google Voice goes to (unless you’re using iPhone – that’s the data issue – you must go to a computer to change which phone Google Voice rings to).
Eventually I see phone companies (landline) going the way of television repairmen, buggy whip makers, IBM and Lindsay Lohan’s career.
Also saw an interesting article on the future of electric utilities – same deal – blowing in the wind. Tempe, Ariz.-based First Solar is supposed to have competition from Chinese companies. What this means is, people – not companies – will be generating electricity on their rooftops, and will lead to the end of coal burning or other polluting power plants. Time to sell all your utility stocks. What was a safe bet in the 20th Century is as tenuous as bank stocks in the 21st Century.
Sunday, December 27, 2009
BEIJING (AFP) – China on Saturday unveiled what it billed as the fastest rail link in the world -- a train connecting the modern cities of and Wuhan at an average speed of 350 kilometres (217 miles) an hour.
The super-high-speed train reduces the 1,069 kilometre journey to a three hour ride and cuts the previous journey time by more than seven and a half hours, the official Xinhua news agency said.
Saturday, December 26, 2009
New Years translates into billions for the weight loss industry. Marketing $ociologist believe in saving readers money. Forget all those television and magazine ads of lose weight now. They’re only after your $$$. It’s a billion $ market.
Allow me to help you lose 50 pounds before the end of 2010. It is as simple as 2 pounds per week. The secret is diet and exercise; and I’ll explain how to do each.
Okay, I’ll buy into the concept you get checked over by a doctor before starting either. If you have clogged arteries or diabetes, you have to know before you start this program.
First, let’s start with exercise. Buy yourself a bike! Mine came from a non-profit thrift store for $10. Spent $50 to have a tune up. Still a bargain. Wait until you call those television weight programs. With up sells, you’re spending $500 or more – as they say on TV, forget about it! You can buy a good bike and pay $30 per month at a gym (if you’re spending more, you’re being robbed – I spend $11 per month, really! I have 12 gyms to choose from throughout town.) for what those television ads will take out of your wallet.
Gyms are great. You make friends. Whenever I see people with a personal trainer at the gym, I go, there’s someone with TOOO much $$$. Here’s a tip – walk up to the most buffed dude (women get freaked) and ask them to take you under their wings. Ask what the last show they competed in and how they placed. I got lucky, The guy I did this to was the state body building champ and was more than willing to run me through routines for three times until I got it.
Once went to Muscle Beach (Venice, CA). The attendant said, go on in. Didn’t charge me the daily gate fee. There I ran into another of the buffed members of my gym. He was competing that day. Through him, I ended up standing next to the future Governator – a memory so special I will die with it.
Inch-by-inch, it’s a synch or cinch
Motivators say to break things down in small bites. That’s what we’re going to do, and I don’t mean chewing your food more (which is an excellent way to start losing weight). In the next 53 weeks, we’re going to lose 50 pounds. Let’s break that down to 2 pounds per week! Easy!
Water is important
I live in the desert. Water is important. Same with diet. Throw out all that soda – anything carbonated expands the stomach, making weight loss near impossible. Throw out the wine; cheese (definitely), alcohol and caffeine (hardest for me). For the next 53 weeks it’s H20 or green tea.
Forget supplements like creatine, protein powders, etc. There’s a phrase for all these – expensive urine. Fish oil pills, vitamins okay.
For exercise, you’re going to do 40 minutes of aerobics first thing every morning, then in early evening, on the old traditional work-day schedule. Don’t expect to do it your first trip. I was told anything under 20 minutes is not aerobic. So start with 20 minutes twice a day. Work your way up. If by the end of January, you’re not at 40 minutes twice a day, what can I do to motivate you? You’re probably not ready to lose weight and be healthier. I have a friend who was that way – not motivated. At 58, he’s now lying in a nursing home and is slowly dieing. Is that what you want?
Start with the aerobics, then in a few weeks start to add weights to your routine – again, listen to that muscle dude you’ve been hanging with.
Find some good energetic music to motivate you.
Here’s a tip – Zig Ziglar tells how he would put the underwear guys from magazines on the refrigerator. Get a notebook and put pictures of what your life will be like after you lose weight. I also recommend slim magazines like Muscle & Fitness for motivation, or Shape or whatever the woman’s magazine is.
You need to reward yourself. When you lose the first two pounds, reward yourself. No, not an all-you-can-eat buffet – what are you, crazy? Don’t be going to the movie and having all the popcorn, either. I’ve never understood how people can’t go two hours (length of average movie) without food. Take water with you. Since I live in the desert, spring training (MLB baseball) is starting. Same deal with two hours – no hot dogs, etc.
Realistically, or ideally, you’re going to lose more than two pounds each your first few weeks. Around October, if you’re losing ½ pound per week, you’re doing good.
Here’s your diet plan.
Six egg whites. Me, I splurge and eat salsa with it. Have half cup of vegetable if you’d like.
Every third or fourth day you can substitute ½ cup of oatmeal – I like mine with cinnamon and artificial sweetener (oh, did I forget to mention that?).
No fruit, no milk on this diet.
Lunch, dinner and fourth meal
Six ounces of fish; chicken or turkey breast. Half-cup greens, like lettuce, broccoli, cauliflower – consider this your carbohydrates.
Enter your results in comments
Want to hear from you. Enter your results weekly in comments below.
Wednesday, December 23, 2009
Tuesday, December 22, 2009
Monday, December 21, 2009
Friday, December 18, 2009
Living in 5th happiest state
California doesn't rank in top 45
How lame traditional media is
Runs any report or survey
Yahoo is carrying a story of research by some clown from England about the happiest states in the nation. Shows how lame traditional media is. They run any survey without any verification of the data.
Louisiana ranks first. You believe that. They've got Mardi Gras and have so much fun whining about Hurricane Katrina like 20 years after it. Hell, Cancun has rebuilt itself twice in the past seven years.
California, which has beaches and the happiest place on earth, ranked in the bottom five. Must be too far from the English researchers to measure.
I can vouch for Arizona, though. It has the Grand Canyon, the most visited site in North America, and Major League Baseball 10 months a year. Of course we're happy. Our state is $3-billion in debt, we have clowns for politicians and have not had a governor originally elected to office stay the full term since 1975.
Thursday, December 17, 2009
Mexican navy kills top cartel kingpin in shootout
CUERNAVACA, Mexico - Two hundred sailors raided an upscale apartment complex and killed one of Mexico's top kingpins in a two-hour gunbattle Wednesday, one of the biggest victories yet in President Felipe Calderon's drug war.
Arturo Beltran Leyva, the "boss of bosses," and three members of his cartel were slain in the shootout in Cuernavaca, just south of Mexico City, according to a navy statement. A fifth cartel member committed suicide during the shootout.
Cartel gunmen hurled grenades that injured three sailors, the navy said. An Associated Press reporter at the scene heard at least 10 explosions.