Saturday, July 25, 2009

See all this publicity?
That could have been your company!

See all the publicity the wedding video is getting worldwide? That could have been your company at the beginning of the year all over national television. Instead, you rejected my ideas and played it safe with the agency that told you what you wanted to hear, press releases. Could be why your company is suffering economically.

It’s called Internet buzz and it is 21st Century communications. Just found out today the City of Phoenix won the All American City award – a month ago. I can find out Miley Cyrus is in Savannah, Georgia today, but learning the City of Phoenix won a prestigious award a month ago? No Internet buzz. Must have relied on press releases. See why your company is dying in obscurity?

Thanks to those who wrote about RACE formula, 4Ps and SWOT for strategic planning. Get a free consultation, MediaRelationsExpert@yahoo.com

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